For licensed FE and MP agents
Done-for-you Facebook ads for insurance agents.
FEXads sets up and runs your Facebook and Instagram lead ads inside your own Meta ad account. We build the website, pixel, forms and campaigns, then manage them every business day. You call the leads. You own everything.
What does the done-for-you ad setup include?
- A custom lead-capture website for your offer and your licensed states. You keep it.
- Ad account audit, Meta pixel install and domain verification.
- Campaigns built under Meta’s financial products and services ad category, so they pass review.
- Ad copy and creative. Three ads tested at a time; the winner stays and new challengers go in.
- Leads sent to your phone by text, your inbox, your CRM, or all three, within seconds.
- Every sale you log goes back to Meta through the Conversions API, so Meta learns who buys.
- Your FEXmagnet portal: spend, leads, cost per lead, sales and profit, updated nightly.
What do you do, and what do we do?
| You | FEXads | |
|---|---|---|
| Meta Business Portfolio and ad account | Yours, in your name | We get partner access |
| Ad spend | Paid to Meta on your card | We never touch it |
| Website, pixel, forms | You own them | We build them |
| Ads and creative | You approve the offer | We write, launch and test them |
| Daily budget and tuning | Nothing | We watch it every business day |
| Calling leads | You | We get them to you in seconds |
How long does it take to get ads live?
- 1Apply. One minute. Nick texts you back the same day to go over your states, products and budget.
- 2Setup and access. Pay the setup fee and add FEXads as a partner on your Meta Business Portfolio.
- 3We build it. Website, pixel, forms, campaigns and the first three ads.
- 4Live in 5 business days. Leads start coming to your phone. We keep tuning from there.
What results do agents get?
Malcolm, a final expense agent, spent $241 on Meta in October 2026 at a $10.07 average cost per lead and sold two policies. Read his story. One story is not a promise; your account will do its own numbers.
Across the agent accounts we manage, final expense averaged $16.56 per lead and IUL $46.18 from August 1 to October 5, 2026. Full data in our Facebook cost per lead report.
How do you pick a done-for-you Facebook ads agency?
- The ad account is in your name. If the agency runs ads in its own account, you leave with nothing.
- The fee does not grow with your spend. A percentage of spend means your bill rises every time you scale.
- No long contract. Results show in weeks. You should not be locked in for six months.
- You see the numbers without asking. Spend, leads and cost per lead, every day.
- They know insurance ad rules. Generic agencies write copy that gets life insurance accounts restricted.
- They will not promise a lead count. Nobody can before your account has run. A guarantee is a sales line.
We compared eleven services, including us, on price, contracts and account ownership in the best Facebook ad agencies for insurance agents. If you would rather run the ads yourself, start with Facebook ads for insurance agents.
Pricing
What it costs.
Website, pixel, forms, campaigns and first ads.
Starts only after your first sale from our ads. Not a percentage of spend. Cancel anytime.
Ad spend goes straight to Meta on your card: $50 a day minimum.
Questions
Before you apply.
What are done-for-you Facebook ads for insurance agents?
A service that builds and runs your Facebook and Instagram lead ads for you. FEXads sets up the website, pixel, forms and campaigns inside your own Meta ad account, then manages them daily. You call the leads; we handle the ads.
How much do done-for-you Facebook ads cost?
FEXads is $200 one-time setup, then $500 a month flat that starts only after your first sale from our ads. Ad spend is separate, paid to Meta on your card, $50 a day minimum. No percentage of spend, no contract.
Did FEXads used to charge $700, or a percentage of ad spend?
Yes, earlier in 2026. Both offers are retired. Since October 3, 2026 it is $200 setup and $500 a month flat from your first sale, and never a percentage of spend.
How long does setup take?
Ads go live within 5 business days after the setup payment and Meta partner access. Leads usually start the first week. Cost per lead tends to drop over the first 30 to 90 days as the pixel learns who buys.
Do I need to have run Facebook ads before?
No. If you do not have a Meta Business Portfolio or ad account yet, Nick can set one up in your name with you for a one-time $200 setup help add-on. It never changes the monthly fee.
Who is FEXads a fit for?
Licensed agents selling final expense or mortgage protection who already sell $5,000 or more a month in annual premium and can put $50 a day into ads. Under that, start with exclusive leads from BuyFEXLeads and apply once you sell a policy from them.
What happens to my leads and account if I cancel?
You keep all of it: the ad account, pixel, website, audiences and every lead. Remove our partner access and you are done.